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February 24-28, 2020!
Tuesday, February 25 • 11:30am - 1:00pm
Lunch & Learn: Shooting at a Moving Target - The Digital Marketing Tools You Need To Get Started and How To Use Them FILLING

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This panel is a mix between straight up digital marketing and music industry grit. Meet Sophia Babb, digital marketing and social media strategy professional, and Amanda Alexandrakis (founder of Music Promotion, Inc.), a 25 year veteran in strategic marketing in the music business. Together, they will combine their skills to help you maneuver the volatile field of digital marketing for artists and bands.
 
This panel will walk you through the steps needed to promote yourself online. Topics include how to optimize your website and social media pages, what content should you include, how to create and control your online presence, and how (and when) to advertise. Drawing from their experiences in both the indie and not-so-indie worlds, Amanda and Sophie will discuss how to craft a social media strategy that you need in order to survive in the digital age of music.

Speakers
avatar for Sophia Babb

Sophia Babb

Sophia is a storyteller at heart, and a marketer by trade. In her childhood, Sophia would spend hours telling stories to her little sister to help her fall asleep at night. In her teens, she wrote stories through song lyrics and poetry. In college, she wrote stories for newspapers... Read More →
avatar for Amanda Alexandrakis

Amanda Alexandrakis

Founder, Music Promotion, Inc.
Amanda Alexandrakis (Founder/Owner of Music Promotion, Inc.) With over 25 years of experience in the music business, Amanda Alexandrakis has become one of the leading names in music marketing. Ms. Alexandrakis has a Certificate in Disruptive Strategy from Harvard Business School (online... Read More →




Tuesday February 25, 2020 11:30am - 1:00pm MST
At The Music District